Optimizing The Blog Volcano!



Blogging . . . We create content to educate and entertain. However, our content is key to building our business. How is your content doing for you? Brian Massey will discuss the keys to creating a broad footprint on the web using a blog as the volcano of content.

Attendees will learn:

    1. How to present content in conjunction with sales-generating offers
    2. How to make your blog erupt onto the web
    3. Charging and discharging your Subscriber Battery
    4. Measuring and adjustingDownload Brian Massey’s Presentation


brian-massey-conversion-scientistBrian Massey, Conversion Scientist – Conversion Sciences LLC

Brian Massey is the Conversion Scientist at Conversion Sciences and he has the lab coat to prove it. He is the founder of website optimization company Conversion Sciences and author of the book “Your Customer Creation Equation: Unexpected Website Formulas of The Conversion Scientist(TM)”

As the Original Conversion Scientist, Brian has helped dozens of businesses transform their sites through a steady diet of visitor profiling, purposeful content, analytics and testing.

Upcoming: Blogging Part II – Our November Panel
Part II of our Blogging sessions will be a panel of these three Bloggers at our November 2014 Event with – Cynthia Smoot, Elysa (Rice) Ellis, and Jon Kendall.

Please join us for both sessions!



Offices of Freeman+Leonard / BravoTECH, Heritage Square I
4835 LBJ Freeway, 10th floor, Dallas, TX


Coffee & Networking 7:15 – 7:45 am
Speaker 7:45 – 8:45 am
Closing and Wrap Up 8:45 – 9:00 am




Out of Respect for fellow SMB attendees, our organizers & our sponsoring host
If for any reason you signed up for SMB and you can’t attend please either login to Eventbrite to give back your reserved seat or send an email to Board@SocialMediaBreakfastDallas.com so we can release your seat and let those on the waiting list come.  Today, this event is free to you to attend.  Yet, SMB has costs we are absorbing so please be mindful.