SPEAKER: JOHN KEEHLER
RISE OF SOCIAL MESSAGING PLATFORMS
Social messaging platforms like Snapchat, Kik and Whatsapp are changing the social media landscape. With the recent $19 billion acquisition of Whatsapp by Facebook, digital marketers are beginning to take a closer look. We’ll take a look at some of the more popular social messaging platforms and explore the following:
- How do the platforms work?
- What makes them different from the social channels we know?
- What brands are currently using social messaging platforms?
- Which platforms are best to use?
Check out:
Twitter https://twitter.com/RichardsGroup
Facebook https://www.facebook.com/RichardsGroup
YouTube https://www.youtube.com/user/richardsgroup
LinkedIn http://www.linkedin.com/company/the-richards-group?trk=fc_badge
Blog http://blog.richards.com
SPEAKER: JOHN KEEHLER
Director, Digital Strategy at The Richards Group
John is a digital marketing veteran, with more than 15 years’ experience growing brands in the digital space. As Director of Digital Strategy, he is instrumental in the planning and execution of all digital work for The Richards Group, the largest independent advertising agency in the US. He leads an incredible team that works tirelessly to set directions for clients’ brands in the digital space and ensure that the digital and traditional marketing strategies are aligned. Together with his team, John creates digital ecosystems for brands across paid, owned and earned touch points. He’s led digital marketing strategy for clients such as Home Depot, Chick-fil-A, Travelocity and Walmart, to name a few.
John’s passion is for emerging trends and new technologies, and he’s been involved in much of the agency’s groundbreaking digital marketing work, including pioneering some of the first commercial efforts in social media. He also keeps the agency and clients up on the latest and greatest as the head of our Digital Nerve Center series of lectures and guest speakers.
When he’s not hard at work for The Richards Group, John is hard at work educating the next generation of digital experts at Southern Methodist University, Boulder Digital Works and the University of Colorado.
MEETING DETAILS
WHERE:
Offices of Freeman+Leonard / BravoTECH, Heritage Square I
4835 LBJ Freeway, 10th floor, Dallas, TX
AGENDA:
| Coffee & Networking | 7:15 – 7:45 am |
| Speaker | 7:45 – 8:45 am |
| Closing and Wrap Up | 8:45 – 9:00 am |
Out of Respect for fellow SMB attendees, our organizers & our sponsoring host
If for any reason you signed up for SMB and you can’t attend please either login to Eventbrite to give back your reserved seat or send an email to Board@SocialMediaBreakfastDallas.com so we can release your seat and let those on the waiting list come. Today, this event is free to you to attend. Yet, SMB has costs we are absorbing so please be mindful.
