Brands can talk about themselves. Or, a brand’s best customers can do the talking. One is much more believable – and effective. With trust in advertising low and falling, marketers who use social as an ad channel are fighting against a strong headwind. But, with trust in personal recommendations at 92% and growing, brands that successfully spur real advocacy get the wind at their backs.

This presentation will explain the Eight (8) C2C (consumer-to-consumer) social strategies that drive marketing results. Doug will share examples of each, providing clear and actionable intel that can dramatically improve your marketing results.

Featured Speaker


Doug Levy, CEO & Founder of MEplusYOU

Doug Levy is CEO & Founder of MEplusYOU. MEplusYOU (formerly imc2) is an integrated marketing agency for the digitally connected world, which inspires authentic connections that drive business and increase marketing ROI through digital, social and mobile innovations. Pioneering this space since 1995, Doug & team have learned alongside trusted brands such as Procter & Gamble, Coca Cola, Louisville Slugger and Samsung. Doug is also the author of ‘Can’t Buy Me Like: How Authentic Customer Connections Drive Superior Results.’

For more information, visit Connect with the agency at facebook.comMEplusYOUagency or follow @MPYagency.


8 C2C Social Media Strategies





Offices of Freeman+Leonard / BravoTECH, Heritage Square I
4835 LBJ Freeway, 10th floor, Dallas, TX


Coffee & Networking 7:15 – 7:45 am
Speaker 7:45 – 8:45 am
Closing and Wrap Up 8:45 – 9:00 am